Client: Jack Morton Worldwide / Ericsson

Brief:
Design a poster to advertise a talk given by Tim Leighton (Jack Morton Worldwide) and Celia Dahlstrom (Ericsson) at Eurobest. It should bring to life the need for brands to have conversations with people, rather than to shout at them in a one-way broadcast.

Solution:
Taking inspiration from classic poster design, armed with a camera and a box of plastic teeth, this poster and matching postcard came to life. Some hand-drawn typography accentuate the underlying ‘human’ message of the talk.

Produced in association with Jack Morton Worldwide